We look at the whole business.
Visibility, website experience, SEO, customer journey, operations, automation, and the gaps that quietly slow growth.
Strategic first. Practical always.
Our work is not about making things look busy. It is about identifying what matters, what is broken, and what should happen next.
Celia Bulgarelli
Celia Bulgarelli is the founder of Edit Digital, a Michigan-based consulting firm helping businesses rethink how they show up, grow, and convert in today’s digital landscape.
With over a decade of experience in digital marketing and strategy, Celia has been working in the industry since 2015, building and leading high-performing teams, managing multi-million-dollar portfolios, and driving measurable growth for some of the largest automotive brands in the country.
In her corporate career, Celia operates at a senior leadership level, overseeing client services, performance strategy, and cross-functional execution across website, SEO, media, and digital operations. She has led large-scale initiatives, navigated complex OEM programs, and worked directly with executive stakeholders to align business goals with real-world performance.
That is where Edit Digital comes in. Celia founded Edit Digital to give businesses clarity. Her approach is about identifying what matters, auditing digital presence at a high level, uncovering missed opportunities, and delivering clear, actionable strategies that business owners can actually execute.
What sets Celia apart is her ability to simplify complexity. She bridges the gap between high-level strategy and real-world execution, helping businesses make smarter decisions without overcomplicating the process.
Based in Metro Detroit, she works closely with local and emerging brands that are ready to elevate how they operate, market, and grow.
Chris Miller
Chris Miller is a business automation development consultant who helps teams streamline complex operations through smart, scalable workflow design.
With a background in process-heavy enterprise environments, he specializes in building practical automation solutions across platforms like Salesforce, Google Workspace, AppSheet, Make.com, and custom low-code systems.
Chris brings a systems-first mindset to the way businesses operate behind the scenes. His approach helps teams move faster, reduce unnecessary friction, and build workflows that are easier to manage as the business grows.
His work supports Edit Digital’s larger mission: helping businesses not only improve how they show up online, but also how they operate once growth starts happening.